“It is the Americans who have managed to crown minced beef as hamburger, and to send it round the world so that even the fussy French have taken to le boeuf hache, le hambourgaire.”
– Julia Child

Aspiring Kennedy (a lovely blog written by a lovely expat) featured a rather nice looking burger joint on her blog the other day that immediately sang its siren song to both Jeff and my souls. So in need of lunch the other day, and also in need of a run to that great British establishment John Lewis, we decided to use our Eat Out Once A Week card and check it out.

BRGR.CO is a small restaurant off Oxford Street (which was absolutely crammed with tourists and pre-Fashion Week craziness), darkly furnished with touches of whimsy (a cow’s head in particular, personalized by a local artist is mounted on the wall for a while before being auctioned off for charity and replaced with a new one), and the meat is gorgeous.

Seriously, in a city stuffed full of hilariously overpriced but underwhelming burgers, this place was a delight. I got the most modest burger at £5 and it was the juiciest, most delicious piece of beef I’ve had in a long time. I can’t wait for a date night when I splurge and get the twice as expensive Tender Blend!

Beware, the £5 is just to start and anything besides your usual vegetable toppings cost additionally, but again for London that’s pretty good. I also have a desire to try their version of Afternoon Tea (which comes with slider burgers, mini fries, and mini deserts) but I think I’ll wait for friends to come into town for something like that. The plebeian basic burger will suit me fine in the meantime, the Small Dog team heartily recommends it.